Performance Marketing Specialist - German speaking

German speaking performance marketing specialist | Amsterdam Based | International player | Up to €65K

Do you want to:

• Manage and optimize performance marketing campaigns across paid channels?
• Use data and insights to continuously improve user acquisition and campaign efficiency?
• Work closely and manage different stakeholders to test and improve campaigns?
• Analyze campaign performance and translate results into clear optimizations?
• Focus on scaling performance marketing activities in the German market?
• Work in an international, data-driven environment?
• Take ownership of campaigns and performance results?

​​​​​​About the Organization

This organization is a tech-enabled online grocery business reinventing how people shop for everyday essentials. Founded in the Netherlands, it has grown rapidly beyond its original market and now serves customers in multiple European countries.

The company's mission is to make grocery shopping easier, more efficient and more sustainable by combining mobile technology, automated logistics and zero-emission delivery. Customers order through the app, and groceries are delivered directly to their homes.

This growth has been supported by continuous innovation: the organization builds much of its technology in-house, including apps, route planning systems and automated warehouse solutions. Teams work cross-functionally, bringing together specialists in data, product, marketing and technology to improve both customer experience and operational efficiency.

The business operates with a strong emphasis on scalability and performance, serving millions of customers and continuously expanding its reach into new regions and markets. Collaboration across teams and a focus on results and learning are core to how performance marketing and other teams contribute to growth.

The teams work cross-functionally with marketing, data, product and creative specialists to continuously improve acquisition strategies and performance across digital channels.

About the Role

As a Performance Marketing Specialist, you are responsible for driving user growth through paid digital channels. You manage, optimize and scale performance campaigns with a strong focus on data, experimentation and efficiency.

In this role, you work closely with different stakeholders to test new concepts, improve performance and ensure campaigns are continuously optimized. You focus specifically on the German market and play an important role in scaling performance marketing activities internationally.

What You Will Do

• Set up, manage and optimize performance marketing campaigns across channels such as Google, Meta, TikTok and other paid platforms
• Drive both user acquisition and brand awareness through data-driven campaigns
• Analyze campaign performance and translate insights into concrete optimizations
• Work with attribution and analytics tools to measure impact and efficiency
• Collaborate closely with stakeholders to improve ad concepts and messaging
• Stay up to date with trends, best practices and innovations in performance and mobile marketing
• Support international growth initiatives, with a strong focus on the German market

Who You Are

• You have 2-4 years of hands-on experience in performance marketing or growth marketing
• You have experience working with paid channels such as Google Ads, Meta, TikTok or similar platforms
• You are analytically strong and comfortable working with performance data
• You enjoy testing, experimenting and optimizing based on results
• You communicate clearly and work well with cross-functional teams
• You are fluent or native in German and comfortable working in an international environment
• You are willing to occasionally travel for collaboration with local teams

What You Get

• A role with high responsibility and direct impact on international growth
• A data-driven environment where testing and learning are central
• Collaboration with experienced specialists across marketing, data and creative
• Plenty of room for personal and professional development
• A fast-paced, ambitious organization with a strong focus on performance
• Salary up to €65k a year based on a 40 hour work week. 

​​​​​​Interested? Apply to this job directly!