.Customer Journey Development: Become an expert in defining, implementing and strengthening customer data-driven processes while creatively establishing new customer touchpoints to enhance the customer journey across the culturally diverse 28 markets of the CEE region,
.Support CRM Initiatives: Gain deep insights into key business areas such as CRM, Customer Analytics and Strategic Marketing, by assisting in the implementation of CRM projects to enhance customer engagement,
.Data-Driven Projects: Participate in adapting and implementing predictive marketing projects, including Churn Management,
.Market Communication: Strengthen customer-oriented, logical, and structured thinking through central CRM system management and close cooperation with individual markets,
.Reporting and Data Management: Generate monthly reports and help update customer database to provide insights and recommendations for continuous improvement of the customer journey.
•Team Collaboration: Work closely with internal and external stakeholders e.g. Communication department to ensure alignment of CRM activities with overall business objectives.
.Currently pursuing or recently completed a degree in Business Administration, Marketing, or IT
.Enthusiasm for customer excitement and customer-focused mindset,
.Excellent communication and interpersonal skills,
.Fluent knowledge English (knowledge of German desired),
.Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint),
.Strong organizational skills and ability to work independently,
.Passion for the automotive industry and an affinity for cars desired.
Subject: Internship CRM & Marketing