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Originele vacaturetekst

Senior Designer - Design Language


At, we’ve made it our mission to make it easier for everyone to experience the world. So we’re going beyond being the best place to book any kind of accommodation to become the ultimate travel platform. And the place to book it all – from room nights to day tours and airport transfers. Helping us do this is a diverse community of over 17,000 employees across 200+ global offices, all connected by a love of travel and a passion for innovation.

Design at Booking is responsible for conceptualising, designing, and creating the user experience and user interfaces for all of Booking’s digital products. The designers consider each human interaction — including every visual, audible, and haptic experience — to create products that are not only beautiful, but also intuitive and useful for our customers.

About the position

In the design language team our focus is to translate’s brand identity into digital product experiences, providing teams with the definitions and guidelines to build a cohesive user experience at scale. Our ultimate goal is to make our products and experiences feel part of the same family while delivering the best customer experience.

As a Senior Designer on the team, you will work closely with the marketing department and product development teams to define and formalize design specifications such as color usage, typography and brand applications across multiple touch points in our digital products (iOS, Android, Web & Email). You will collaborate with different disciplines, such as product managers, designers, researchers and developers to clearly understand business requirements, foster collaboration and support the implementation of the Design Language.

Your responsibilities
  • Design, test and iterate on proposals that inform how our brand identity is expressed across digital products.
  • Design artifacts that help communicate the concept and value of the Design Language to different stakeholders across the company (Decks, Prototypes, etc).
  • Audit our digital product landscape, gather business requirements, user and market insights in order to measurably improve the user experience and brand recognition.
  • Support product teams in the implementation of the Design Language.
  • Document definitions and guidelines to be used across the company.
Essential qualifications
  • 6+ years of experience working in UX and visual design.
  • Degree or higher degree in Design (interaction, graphic, visual communications, etc.) or equivalent practical experience.
  • An online portfolio showing exemplary experience in visual design for web and mobile applications.
  • Experience supporting designs by a broad mix of qualitative and quantitative insights.
  • Effectiveness in working across organizational boundaries to define, manage and prioritize work.
Desirable qualifications
  • Experience working / leading Design Systems for large scale organizations.
  • Experience working / leading branding projects for digital products.
  • Ability to manage ambiguity, work autonomously and multi-task in an agile environment.
  • Experience leading and communicating large scale projects across an organization.
  • Experience collaborating with Product Management and Engineering counterparts.