Bye Bra is a young, ambitious worldwide selling and fast growing company for bodywear solutions in the Netherlands. We offer a wide range of strapless and backless solutions, shapewear and underwear, designed to suit every dress and every occasion.
As a marketing/e-commerce manager you are responsible for online/offline marketing of our brand and the E-commerce part of our business. You are creative, pragmatic, analytical and have a great sense of responsibility.Do you get energy from developing creative campaigns or newsletter? Do you ensure that marketing activities from A to Z are taken care of down to the last detail with your critical view and open mind? Then we are looking for you!
WHAT WILL YOU DO:
- E-Commerce
- Fully in the lead of the byebra.com website & e-shop with regards to forecasting, planning, translation & maintenance in close collaboration with the buyer & GM.
- You are responsible for the entire product onboarding process in which you work with the various departments to ensure that new products come online as quickly as possible.
- Direct to Consumer sales; activation and analysis of byebra.com consumer base, securing growth of the consumer database & revenues
- E-Retail
- Develop tailor-made activation calendars & launch plans per e-retailer in collaboration with the Marketing Manager and deliver strong sales growth
- Monitor and continuously elevate the Bye Bra brand image at all authorized e-retailer websites, by frequently performing e-audits – to secure that visuals, copy & assets are up to date.
- Build a strong partnership with the authorized e-retailers by adding value and expertise
- Providing and securing online implementation of the images, assets and product information packages for all new launches
- Managing and securing the update of e-retail content and creative banners.
- Analyze e-sales figures.
- (Social) Marketing
- Setting up and analyzing online marketing campaigns (facebook, instagram, e-mail, affiliate)
- Help to search, write and edit content for our social platforms
- Engage with our followers and users.
- Search for new trends for online & social marketing
- Helping with the expansion and coordination of (new) marketing channels
- Analyse communication & social media trends/ activities, and implement in strategy if suited
YOUR PROFILE:
We are looking for an ambitious and pro-active team player who satisfies the following requirements:
- HBO work and thinking level
- You have 2 to 4 years of relevant work experience
- You are organized, structured, involved, rigorous, persevering and enthusiastic
- You speak Dutch and English fluently
- You are familiar with email marketing and you have knowledge of E-commerce marketing and Google analytics
- You have an eye for layout and you have an affinity with Adobe CS package (Photoshop & Indesign)
- Experience in the PR industry is a plus
- You are proactive, communicative and not afraid to give your opinion
- You have a hands-on mentality, are enthusiastic and collegial
- Analytical and strong in writing
- Able to organize and prioritise work in a fast-changing environment
- Demonstrating creativity with an aesthetic sensitivity, in line with the brand DNA
WHAT CAN WE OFFER YOU:
- A challenging position on a part-time basis
- Pleasant working atmosphere with enthusiastic hard-working colleagues
- A competitive salary with good secondary employment conditions
- 25 vacation days based on a full-time contract
- Lots of freedom and responsibility
- A small & close team with lots of room for own initiative
- Informal and entrepreneurial culture
INTERESTED IN THE JOB?
Please email your motivation letter and CV to arlette.w@byebra.com and we hope to speak to you soon!