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Originele vacaturetekst

Intern Media, Branded Content and Influencer team

Job Description

Location: Eindhoven/Brussels - Depending on the possibility to work at the office due to the COVID-19 pandemic, for the time being you will mainly work from home and be supervised remotely.​

Type: Internship (32 to 40hs per week)

Starting Date: October - November 2021

Duration: 6 months

In this role, you have the opportunity to

Work within a fast-developing and dynamic PR team at Philips Domestic Appliances Benelux. Within the PR team, you will be assisting on PR plans, product launches, media partnerships and influencer collaborations, analysis and measurement, as well as managing the social media content plan.

You will receive training and coaching on the different aspects of PR, branded content and influencer marketing. This internship offers you the chance to not only gain professional experience within the PR and communications field but will also put your talents to use!

You are responsible for

  • Creation of PR assets such as press releases, digital mailers and press kits;
  • Executing the PR plan and pro-actively assisting on project management of media partnerships;
  • Monitoring publications in relevant media outlets & measurement of PR activities, collaborations and free publicity;
  • Assisting on the content plan and calendar for the BNL Instagram account, including content creation, measurement and planning;
  • Analyzing the always changing media landscape and trends to adapt relevant trends to the strategy;

You are a part of

You will be part of the PR and branded content team within Domestic Appliances Benelux at Philips. The team is working in Brussels (BE) and Eindhoven (NL). The primary focus of the PR team is to drive an always-on content strategy, to support the Philips Domestic Appliances business, customer-driven, while playing a key role in an integrated marketing team. You will be contributing to the team managing media contacts and PR activities within the Benelux and working on key PR projects. In addition, you will also work closely with the marketing managers and our PR and creative agencies.

To succeed in this role, you should have the following skills and experience

  • Bachelor/Master student in Communications, Media & Entertainment Management. We also consider students in Business Administration, Creative Business, or International Business Management
  • Passionate about the media landscape and trends
  • Understanding of the role of PR within the marketing communications strategy
  • Digital first mindset
  • Self-driven, creative with an eye for detail
  • Hard-working and motivated team player
  • Fluent in Dutch and English (preferably a good knowledge of French)
  • Be familiar with all social media (Instagram, TikTok, etc)
  • Copywriting skills
  • Photography and video skills
  • Experience with Photoshop or InDesign

In return, we offer you

A great learning experience and the opportunity to work in an innovative, dynamic and enthusiastic team with room for your own initiatives.

Why should you join Domestic Appliances?

Philips Domestic Appliances business is a global leader with approximately 7,500 employees and EUR 2.3 billion in sales in 2019 in kitchen appliances, coffee, garment care and home care appliances, with successful products such as the Airfryer, PerfectCare steam generator, LatteGo automatic coffee machine, and SpeedPro Max Aqua sticks vacuum cleaner and many more that are used by millions of people every day across the world. In its 130-year history as a leading innovator, Philips has had to reinvent itself a number of times to remain competitive. This has involved several high-profile divestments, resulting in the company’s successful track record in managing complex change of this scale. Such transformations offer unique opportunities for employees to ‘make their mark’ and gain expertise in a specific and dynamic environment - those who can deliver results while navigating and contributing to changes will gain unique skills and perspective that will prove valuable for the rest of their careers.


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