Product Marketing Manager
Solliciteer op de website van de werkgever
This company in Almere is looking to hire a fulltime Product Marketing Manager who is strategic, analytical and helps grow the companys products and its business.
This position plays a key role in pre and post product developments.
You will work very closely with the Sales team to understand market requirements in order to update existing products and work on future new product development.
Your day-to-day responsibilities include
Portfolio management throughout the range, including performance and price positioning analysis, competitive analysis, to define key differentiators and value propositions.
You will develop sales collateral and promotional materials working with R&D and Branding, Content Marketing and Communication department to drive product awareness, educate internal and external stakeholders and propose advertising and promotional strategies.
Taking a lead role in new model launch working closely across departments.
Total Product Management.
Training Sales team and Dealer teams.
Over de werkgever
This company represence the fastest-growing crawler excavator brand in Europe since its re-entry into the European market in 2013.
The european HQ is located in Almere - Stad and easily accessible by car or public transport.
Wat wij bieden
You will work within an international organization.
Our client is looking for someone who wants to commit for a longer period of time and therefore offers the candidate a contract.
Ten+ years of crawler excavator (or similar) Product Marketing, Product management, Engineering, or Marketing experience.
You must have deep understanding of crawler excavators (or similar) basic engineering mechanism and market requirements.
Three years of leading and managing teams.
Ability to communicate internally and externally with people who have different cultural background.
Deep understanding of full marketing process and able to perform data driven analysis and make strategic decision proposals.
Ability to lead and manage cross functional projects.
Ability to travel in and out of Europe for job site visit or dealer training, and to Japan for new products.
Have global perspective and a good storyteller.
Near native English proficiency is a must. Other European languages are a plus.
Voor deze functie is er geen minimale werkervaring vereist
Wat wij bieden