EMEA Marketing Product Specialist - Renal Denervation

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Careers That Change Lives
Renal Denervation is an innovative procedure that helps patients lower blood pressure. The technique targets specific nerves near the kidneys that can become overactive and cause high blood pressure, also known as hypertension. High blood pressure is a global epidemic, affecting one-third of adults. The role is a unique opportunity to bring forward a medical device that will potentially transform healthcare around the world.
We value what makes you unique. Be a part of a company that thinks differently to solve problems, make progress, and deliver meaningful innovations.
A Day in the Life
We are looking for a passionate Marketer to help out on new regional launches and brand-building efforts. You have an opportunity to make a strong marketing contribution to cross-functional core teams as well as associated activities to support the field of renal denervation and the brand.
Key responsibilities of the role include:
•Development and implementation of Regional Marketing Plans in line with Global Strategy and timelines.•Provide analysis of the competitive environment and in collaboration with team members clearly define positioning, key strategies and target audiences for assigned programs•Execute launch in targeted countries and brand plan, including multi-channel marketing deliverables•Determine the most appropriate media and vendors to deliver promotional messages that are clear, concise, and persuasive and delivered with enough frequency to be heard, seen and/or read.•Follow up on physician certification as per list of segmented accounts •Follow up and assess the results of promotional efforts: Schedules meetings and travels to the field to exchange information with the sales force regarding basic program-related needs, end-user input, and the general market environment, and gather first-hand information from dispensers, trade channels and customers.•Model go-to-market forecast to ensure availability of products and demand•Develop and maintain in partnership with clinical marketing an A-account- and KOL-strategy and measure the success.•Attend conventions and present assigned products and programs at trade shows, end-user presentations, and other similar events. Develop presentation scripts and materials and coordinates additional personnel in presentations or demonstrations.•Support category-related activities that support the field of renal denervation, in coordination with Market Development and countries colleagues•Contribute to the evolution of product, brand and therapy positioning as needed, managing the planning processes with consequent rollout to stakeholders and implementing global activities/tactics•Close collaboration with cross-functional business partners and pan-regional marketing colleagues is critical to personal success and global travel/coordination for understanding of customer needs and relationship development is required.
Must Have: Minimum Requirements
• Bachelor's Degree• 4+ years’ experience in a brand/product marketing, sales, sales support or technical role (2 years with Masters)Fluent English language knowledge; any other European language a plus •Project management experience.Ability to build interdependent partnerships that cooperate across functions and geographies.Proven track record of developing and delivering successful marketing strategies and plans within required timelinesExcellent training and presentation skills•Microsoft Office Suite experience including PowerPoint and Excel
Nice to Have:
• MBA or advanced degree in health policy or economics • Previous healthcare work experience in marketing, business development, sales, therapy development, engineering or science • Brand/product marketing with global/international marketing experience in complex matrix business structure• Experience with vascular medical device products would is helpful• Technical and financial and modeling skills with the ability to manipulate large data sets and draw conclusions from the data
Location: flexible location in Europe
About Medtronic
At Medtronic, you will find a diverse team of innovators who bring their unique backgrounds and their individual life experiences to work every day. We work hard to cultivate a workforce that reflects our patients and partners, we believe it’s the only way to drive healthcare forward. We want to attract a diverse workforce, regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, veteran status, or any other characteristic protected by state or local law. Join us and bring the power of your point of view to our culture of collaboration and innovation. It is through strong diversity, inclusion and engagement that we can remain a leader in medical technology and solutions. And by embracing everything you have to offer — your unique perspectives, talents and contributions — we can live up to the promise of our Mission.
Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.
We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.
Physical Job Requirements
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role. (ADA-United States of America)
Additional Information
  • Posting Date: Nov 20, 2020
  • Travel: Yes, < 75 % of the Time
Type vacature:


  • Er is geen minimale opleiding vereist
  • Voor deze functie is er geen minimale werkervaring vereist

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