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Senior Product Content Manager - Equity (f/m/d)

At Allianz Global Investors our people enjoy motivating, fulfilling careers. If you are looking for a fast-paced working environment, you are resolved to cultivate and expand your talents and relish a challenge, then join us now!
We are committed to giving our people – experienced and energetic professionals alike – the opportunities and experiences they seek to thrive and gain personal fulfilment. We will work with you to craft your own career, develop your personal growth and align your achievements with your ambitions.

We are looking for you! We are currently hiring a forward-thinking and results-oriented Senior Product Content Manager - Equity (f/m/d). The position is based in our Frankfurt office.

As part of our Product and Content Marketing team, you will identify relevant and current topics that help promote our Equity capabilities and create gripping content for B2B / professional investors as well as institutional clients. As a natural storyteller, you combine financial expertise with a passion for creating sophisticated content – be it in the written form, as a video, a web page or as a series of social media posts.

Your proactive approach will be particularly important in this role. Not only will you develop the content with the Equity Investment colleagues, but you will define and shape our content strategy for the promotion of our focus Equity products, in line with the long-term investable themes AllianzGI has identified. The role will report directly to the Head of Product and Content Marketing.

  • Developing a content strategy for our key Equity focus products, in alignment with our Investable Themes campaign teams and agreeing upon a content pipeline with the relevant Investment colleagues
  • Creating enticing content assets that bring our products to life and showcase a convincing narrative that convinces our distribution partners, as well as professional and institutional clients
  • Articulating content across various formats (articles, websites, videos, social, Powerpoint etc.), ensuring smart leveraging and longevity of content pieces
  • Ensuring transparency of content strategy and pipeline via our global Marketing planning tools (e.g. Marmind) and proactive sharing with regional and local Marketing teams across the globe
  • Keeping an eye for stories and content our competitors produce for their Equity product range
  • Collaborating with our Digital, Events, RfP and Communication teams to ensure our product content resonates and supports activities in these areas as well

  • Degree in Business Administration, Economics or related field of study
  • Ideally 5-10 years of relevant professional experience in a Product Marketing or Product Specialist role (or equivalent), preferably within asset management industry and preferably in a role related to Equity
  • Very high affinity to and good understanding of financial topics
  • Ability to translate complex content into simple and clear messages
  • Creativity in crafting "narrative content", both in the written medium as well as visual media
  • Proactive approach, high level of dedication and initiative
  • Strong communication skills; ability to tailor messages to different audiences
  • Good project management skills and ability to optimally harness the capabilities of external partners and agencies to deliver outstanding output formats in the required time
  • Passion for working in a global environment
  • Knowledge of MS Office, CMS systems and social media platforms
  • Outstanding proficiency in English is a requirement. Additional European languages (German, French, Italian or Spanish) would be a plus

Allianz Group is one of the most trusted insurance and asset management companies in the world. Caring for our employees, their ambitions, dreams and challenges, is what makes us a unique employer. Together we can build an environment where everyone feels empowered and has the confidence to explore, to grow and to shape a better future for our customers and the world around us. Join us. Let’s care for tomorrow.

We at Allianz believe in a diverse and inclusive workforce and are proud to be an equal opportunity employer. We encourage you to bring your whole self to work, no matter where you are from, what you look like, who you love or what you believe in.

Allianz Global Investors is a leading active asset manager with over 690 investment professionals in 23 offices worldwide and managing EUR 598 billion in assets for individuals, families and institutions.

Active is the most important word in our vocabulary. We believe in solving, not selling, adding value beyond pure economic gain. We offer a collegial culture based on strong values, taking individual responsibility, and dedication to mastering challenging tasks. To harness the power of innovation, we invest in the development of our employees. We encourage you to make an impact in a diverse, international, technology-enabled and increasingly agile environment. If you feel inspired to elevate the active asset management experience, this is the place for you.

We are committed to deliver excellence to our clients, advisors, employees, our parent company and within our industry. Putting our clients' needs first, behaving in an open and transparent way and treating people fairly means acting with integrity. We respect difference and diversity and reward individual performance as well as teamwork.

We are also committed to the principles of Equal Employment Opportunity and to providing assistance to applicants with physical and/or mental disabilities. If you are in need support to navigate our website or to complete your application, please send an e-mail with your request to

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